Real Interactive, the digital division of 6 Degrees, is a group of “big-agency expats loving the freedom to do things our way”. Based in Toronto, they do award-winning work for some of Canada’s biggest brands.
Their process prior to Adpiler was manually uploading their ads to their server. Although they worked out a custom built PHP template, it took too long and under tight timelines errors were easily made. So they investigated to build their own custom solution. “But after initial discovery I realized that the time and resources needed, would be more than it would be to find a tool we could either use or customize”, said Aaron James, Director digital technology & innovation.
When Aaron checked out Adpiler he was sold. “I heard about Adpiler and after a demo I felt I didn’t need to look else where. It had everything we needed and more.” The most attractive feature for them was the ability for clients to leave comments. That would be something they would never build themselves.
Using Adpiler, both development and project management processes were enhanced. “Our lead time to get banners staged and receive client feedback has dramatically decreased. It has saved us time and time means money.” Not only his team loves to work with Adpiler. “Our clients like the process and easily picked it up.”
Aaron James has one last message to companies considering Adpiler. “What clients need to know, it is super easy to use. It doesn’t take hours, you are up and running in minutes.”